The Lash Lounge is in the catbird seat of the $60 Billion dollar plus beauty industry. Eyelash extensions are one of the fastest growing segments of that pie, and Lash Lounge is one of the fastest growing franchises in the space. Women place a high value on their appearance and busy lifestyles are driving the demand for services that provide a low maintenance daily routine. Once eyelash extensions are in place there is no need for mascara or eyeliner and the effect is stunning and immediate. The Lash Lounge has developed technology to provide a completely customized eyelash look, called a lash code. Check out the transformative differences in these before and after photos!
Lash Lounge was started by Anna Phillips who had a spa in Dallas and began adding eyelash extensions in 2004. She quickly discovered that the demand for extensions far outpaced the demand for other spa services, so she expanded her eyelash business into a six room salon in 2006. Within a couple years she had opened three thriving locations and began receiving requests to open outside the Dallas area. And a franchise was born!
In late 2016, Lash Lounge partnered with FranWorth – the premier franchise growth company in the country. Franworth is owned by John Rochie and David Barr, who together have over 50 years of franchising experience – and have been involved in building some of the most iconic brands in the US: Domino’s, Krispy Kreme, Title Boxing, Great American Cookie and too many others to name. Their partnership with Lash Lounge is a huge benefit to future franchisees.
Since partnering in 2016 – Lash Lounge has been re tooled and tweaked from top to bottom, and was “launched for national expansion” using Franworth’s extensive resources earlier this year. Over 50 territories have been sold year to date, and the business is rapidly expanding. However, prime markets are still available!
What attracts people to the business:
- Keep full-time job
- Manager run salons
- Ability to open multiple units
- Technology Resistant
- Built in Demand
- Simple Business Model
- Recurring Revenue (lashes fall out, customers return one or two times a month)
- Limited direct Competition
What Role You’ll Play
As a true “executive” model, you’ll be managing your manager or managers, and working on hiring, marketing and business development and expansion plans to open your multiple units. The franchisees role is not to install lashes!
How Much You’ll Need
Lash Lounge is a lower cost business (usually under $300K “all in” for one location) with a low number of employees that offers the potential for significant ROI.
Who They Want
Lash Lounge is currently courting executives and professional men and women with strong leadership skills wanting a manager run, multi-unit business. There is no need to give up your job.
Want to see if you’re the right stuff for a Lash Lounge franchise? Take our free business assessment to determine if this business is a fit for you – or if you’re better suited for another type of franchise.